GRAND-AM/ALMS Media Alert: Save The Date – March 14 Major Sports Car Announcement

Media Alert: Save The Date – March 14

Major Sports Car Announcement

By GRAND-AM Road Racing & The American Le Mans Series Presented By Tequila Patrón

Regarding 2014 Unified Sports Car Series

DATE: Thursday, March 14

SITE: Chateau Élan Hotel at Sebring International Raceway

TIME: 2:30 p.m. ET


· Unveiling of name, branding and logo for the new unified sports car series
· Unified series’ competitive class names for 2014


· GRAND-AM President and CEO Ed Bennett
· American Le Mans Series President and CEO Scott Atherton
· SME Branding Managing Partner Paul Sewards

A live stream of the announcement can be found online at:, and


Join the conversation on Twitter by using #TheReveal. You may also follow @RolexSeries and @almsnotes for live updates throughout the event.


Media unable to attend can participate via international teleconference capability. Teleconference specifics will be announced at a later date. A full transcript of the announcement will be available to media following the event. Media work stations will be provided on-site.

For more information, contact:

Herb Branham, NASCAR Integrated Marketing Communications, at (386) 310-6050 or hbranham.


Matt Cleary
Sunday Group Management

317.908.2975 (m)

For additional information:,,

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